Konami focusing on mobile, ‘where the future of gaming lies’

“Our main platform will be mobiles”, Konami CEO Hayakawa said in an interview with Nikkei Trendy Net (translated by user HGH on NeoGAF). “Following the pay-as-you-play model of games like Power Pro and Winning Eleven with additional content, our games must move from selling things like ‘items’ to selling things like ‘features’.”

“We saw with these games that even people who buy physical games are motivated to buy extra content. The success of Power pro especially has motivated us to actively push more of our popular series onto mobile than ever before.”

The idea is that Konami will be ‘pursuing mobile games aggressively’. Not only is it where they believe the future lies, but they also feel that it’s the platform that has ‘always been closest’ to them.

MGS4-Otacon-Laptop-3

Konami wants to be succesful with mobile gaming in the west as well, and it seems like this could mean that the Metal Gear series will get this treatment too, as it’s one of their biggest names in the west.

“We hope that our overseas games such as MGSV and Winning Eleven continue to do well, but we are always thinking about how to push our franchises onto mobile there too.”

Metal Gear games have appeared on mobile phones before, and now it seems that Konami will push the focus on this platform to a new level.

“With multiplatform games, there’s really no point in dividing the market into categories anymore. Mobiles will take on the new role of linking the general public to the gaming world.”

It remains to be seen how happy Metal Gear fans will be with this business decision.

Source: Nikkei Trendy Net, via NeoGAF, Jin115

  • Eric Otness

    If Social Ops was anything they could learn from, it’s that mobile games/social media games are actually a poor investment (if it was such a great investment, they wouldn’t have closed it down nearly two years after it was created). They are making the same mistake Jeffrey Katzenberg made with his idea that 3D films are the future (and for the record, that was proven to be quite false). Heck, Rockman XOver also had a very short lifespan as well.

    • PrinceHeir

      Damn just as when i completely forgotten about Rockman XOver.

      Glad it’s dead though(well reception wise0

  • J-Cal

    No! Bad Konami!

  • Roberto Gutierrez

    greedy japanesse businessman

    • That’s basically the job description of a CEO (minus the ‘Japanese’).

      • Roberto Gutierrez

        Yeah, probably

      • Shalashaska

        “Tell me, why do want to work with us; do you think you can be greedy enough for this company?”

        • “What would you say makes you more greedy than the other applicants?”

  • Bożydar Mazur

    I was always saying that those mobile games for smartphones are cancer of the gaming industry and here we go, I was right.
    Cant blame Konami though, people are stupid enough to pay for another candy crash and angry birds copies.

    • Yeah, but that’s an entirely different community than the one buying games like Metal Gear. It’s crazy Konami doesn’t realize this.

      • Bożydar Mazur

        It will be hard for them to come back to real gaming industry after people finally get bored with those mobile wannabe games.
        And you know you can always make:
        Candy Crush Solid: Nanomachines edition
        Tower Defence starring Metal Gears
        Mobile MOBA
        Date Simulator, Otakon being playable character

        • Mr.Pony

          Metal Gear Acid 3 confirmed!

        • Shalashaska

          shhh shh DONT GIVE them ideas 😉

      • Kol Leqejza

        in japan the mobile gaming business is the most profitable in the digital entertainment section. so it does makes sense. but seeing something like MGS 6 on the phone? bitch, please!

    • Shalashaska

      Its not Mobile games, buddy. Its micro transactions and casual gamers who are ready to pay for crap. 😛 MKX had micro Transactions… when i heard, my head freaking exploded with anger.

  • PrinceHeir
    • invader_skoodge

      This man is a legend. Symphony of the Night was one of my very early childhood memories playing videogames. That and duck tales lol

  • Venom_Snake_BB

    I think it is good for “Metal Gear” fans atleast they are not going to make a shitty MG(S) game on new gen consoles and pc… Which is a good thing in my opinion.

    • Well they probably are going to do that as well.

      • Mr.Pony

        Actually i don’t really see them doing it. I really believe they are pulling out of consoles all together. From here on i believe that Konami will live solely on mobile games, it just makes sense to me with the whole restructuring, and the fact they are hiring new people instead of maintaining the ones they already have is proof of that to me.

  • Niko

    Man I remember from the PS1 era, I had about 150 games and had many Konami titles (Silent Hill, ISS Pro, The Grinch, MGS, Castlevania just to mention a few) and now I will be getting my last Konami game with TPP. Dem memories 🙂

  • Rheulan

    Preposterous!!!

  • Konami can go to hell

    • Eric Otness

      Kojima as well, considering it was also his idea to do Social Ops.

      • Dr. Miles Manners

        No you. You can go to hell for your bigotry and constant high horse attitude. Guess what? We have seen your Pokémon videos, you loser!

  • Motivated to buy extra content? We pay because we have to if we want that extra content….

    • No Place For Hayter

      I pride myself on never buying anything but the original game, and never touching the DLC unless it comes with the physical copy of the game or comes on disc in a GOTY version, or something.

  • MrVux007

    my toothache just got worse

  • Venom_Sina

    Yeah.I’ve been expecting this.All of the Japanese companies will do this in the near future.Cause,you know,Home-Console gaming is going to die in Japan.Not-so-good PS4 and WiiU sales can tell us this fact.Hell,even Nintendo (with 2 platforms on the market) is going to the moblie business!!!
    I believe this is the reason of SILENT HILLS cancellation,too.

    For METAL GEAR:The franchise is going to die after MGSV.
    KONAMI,YOU………

    • Eric Otness

      Apparently, the video gaming enterprises are failing to realize that most of the mobile games are actually bombing as a result, so this will most likely just end video gaming period. If they were successful, don’t you think they’d last much longer than, I don’t know a couple of years at best?

      • PrinceHeir

        Mobile gaming is very different in Japan. It’s really huge.

        http://abload.de/img/squarezms7q.png

        I think the problem with Mobile Gaming is only for short term. You get tons of profits, but it’s not for long term and once you don’t make the same amount of money you had in your last mobile game. You get left behind and could end up in bankruptcy. Lots of companies in Japan always had one company dominating the area for a short period of time, then another company takes over then the cycle continues.

        • The problem with mobile gaming is also that people just aren’t willing to pay for the games (at least in the west this is the case). This means they have to resort to almost scam-like business practices in order to make a profit. Another problem is, of course, the extremely limited control methods, which means games have to remain very simplistic. This can work for some genres like puzzle games, but for others (like Metal Gear), it’s very hard to make a decent installment with only touch screen controls.

          • PrinceHeir

            Yeah, imagine playing high speed action games like Devil May Cry, Metal Gear Rising, then timing specific ones like Souls series, fighting games, Tekken, Street Fighter(i know there’s a mobile and it sucks as hell).

            I kinda wish Metal Gear was made from Square Enix. I think Square Enix would have taken care of him much better than Konami did in the past few years or so..

            Plus collaboration with Deus Ex and Hitman is too good to passed it up :O

          • Yeah, or even Sony. They still invest in big, original games, they still seem to care about them.

          • Venom_Sina

            Yeah,I was gonna say that.The controls in a mobile game is really simple.Plus,They can’t tell a complex story on a handheld.That’s why I think METAL GEAR on a mobile is not a good idea!!!

          • Well, something like the Mother Base companion app, to work together with the game, that could work. But other than that…

          • Venom_Sina

            Yeah,a companion app will Co-operate with a game and expand the experience,like the Smart Glass app for Xbox.But as a “Standalone”game…No,that wouldn’t work for METAL GEAR.

  • Rone

    More tranq ammo? 5 real life cents please. Oh but you can use bullets for free, their lives are the price you pay.
    Genuinely disappointing, more gaming companies using the addict model of gaming these days. Whatever, they’re alienating their current customers and hopefully finding a new unsustainable community.

  • FOX

    Not interested in konami news #ahideokojimagame

  • Batzi

    Yea no thanks.

  • PrinceHeir

    Also expect MGO3 to be down in a few years.

    I really want them to add in an Offline Mode just like what Uncharted 3 or Even Call of Duty has one.

    It unlocks all weapons, skins, maps just for offline play.

    Why can’t they do that?

    • Venom_Sina

      Don’t expect a good thing from KONAMI,cause they are STUPID!!!!

  • http://i.imgur.com/FZ5nrT8.jpg

    “Snake, we’re on mobile phone! No buttons, too. What an age we live in…”

    • PrinceHeir

      Gaming has changed.

      Someone should photoshopped Old Snake’s cigar to mobile phone XD

      http://www.metalgearinformer.com/wp-content/uploads/2015/01/MGS4-Old-Snake-Battlefield-Control.jpg

      • Venom_Sina

        I never asked for this.

        • Mr. Sir Shpee

          Thanks for reminding me how much I would love to see Kojima’s take on Deus Ex.

          Whyyyyyyy did I say that?

      • Chris Jackson

        Kept ya’ waiting, huh?

    • ObsessedGeorge

      He looks sad though. Can’t blame him…

      • Joaquin Romero Victorica

        Mobile games ? I give you some

    • Boldizar

      This entirely. I don’t understand how people equate video games with mobile gaming. It is a joke.

  • Zlatan

    go on Konami. Go on… It won’t be long until you’ll feel your own Phantom Pain when there is no Kojima anymore. And i couldn’t care less.

  • Cloud Strife

    With Kojima gone and Silent Hill dead and buried there’s nothing Konami can offer us. They can rot for all I care.

  • invader_skoodge

    Here Konami….Let me help you make your next business decision

  • stocchinet .

    Hahaha, what about no?

  • psychomantis18

    DIE SCREAMING KONAMI! BUNCH OF USELESS, WORTHLESS, GREEDY, DISRESPECTFUL, WASTES OF LIFE!!!!!

  • Ravenous

    Oh god…I just…no…. That is just retarded, MGS on mobile like PSP, or my worst fear: MGS on IOS and Android (like Dungeon Keeper)?

    Just think: if they do this, we’ll never have anything better than PW, and it could potentially get as horribad as Dungeon Keeper for IOS Oo

    If they push the MGS franchise over to mobile, they might just as well have the ceremonial funeral for MGS at the same event they reveal it :

  • Takezo

    yeah make my dream a reality konami!

  • Icosikaidigon

    Remember Metal Gear Touch? That wasn’t so bad.

    • Chris Jackson

      Um… Yes?

      Was there stealth? Real-Time movement and cutscenes?

    • Eric Otness

      Remember Social Ops? Yeah, that ended up being short-lived. Same with Rockman XOver.

  • No Place For Hayter

    Yeah, the future of casual, uninterested, non loyal and non caring people who pay 5 bucks for the newest fad and will not buy your next game because they do not follow companies brands or franchises and do not care about quality but only care about what the media and their stupid friends tell them; that is the one market you don’t want. I prefer a market opposite of that thanks, a market of quality games where people care and have brains.

    If mobile gaming really was the future then just kill me now, thankfully it isn’t though, while you can make money off the casual crowd they will not support you or look for quality and thus it is a very competitive market for less. Sure they can make money off of it but in the long run I’m pretty sure it is a very bad idea. Thinking mobile is the future of gaming ticks me off because about only 1% of mobile “games” are actually games let alone a market for the future of games. Mobile is the perfect place for soulless corporations who want ONLY money and don’t even know how to get it and frick everyone else, not only are they dumping us but they are trying to whore out the casual people with buy our piece of crap product and then spend triple the money on more content for more garbage for the same “game”. I remember when we actually had games, and when you actually unlocked something, “unlocked” a word every company on the face of the earth even the ones we think still care have mistaken for “buy” because nobody cares about the game or the audience anymore but are to busy stuffing themselves to even think to care, we really really need another gaming crash… I already won’t be buying anything from Konami ever after MGSV-TPP but they just might inspire me to rarely buy games ever. Of course the biggest problem with this idea is that all the corrupt fat A-hole people and companies will think “nobody is buying our garbage? the market must be dead” instead of actually having half a brain to realize most of us aren’t dumb enough to buy that crap, so people like Konami move to mobile because that is a market where crap sells, if gaming had another crash it would probably destroy gaming for good because anybody who was big enough to bring it back is to stupid to and would move to mobile because they would think the actually gaming market is dead and that mobile is the future. Now I want to punch something, lol.

    P.S. I had a couple dreams last night about playing MGSV, my hype is back in force, lol.

  • Javier

    For sure we are going to see a lot of pay content for mgsv. New customes, new weapons, xp boost, new weapons, points increase, new weapons…

    • Chris Jackson

      You’re making me sad… 🙁

  • Gatsu

    I’m not a huge fan of mobile games, but maybe after 100 years they are a lot more popular even for games with more advanced mobile platforms.

    • No Place For Hayter

      Posssibly in 100 years, for me though, nothing beats sitting down in the living room on a big comfy couch (possibly with some snacks or a beverage) and playing a game while sitting on the same spot for a while. The problem with mobile gaming is that that market already exists for us with the handhelds, when gamers already have a handheld market why is everyone trying to sell us on the mobile one? want us to play your mobile games? put them on the vita or 3ds.

      • Chris Jackson

        3DS needs Peace Walker… I may have 5 copies of Peace Walker, but the dual screen would be AWESOME.

      • Kol Leqejza

        because it is dumb to buy a hendheld for 300 $, when u already have a much more advanced console (PS 4). and everyone got a phone so there is no new purchase to be made. look at angry birds & other supposed “games”. there is a demand for it, unfortunately…

  • Samtheman

    I hope they all die a horrible death

  • Boldizar

    Kudos to the Deviantartist for the png of Snake from the hulk work.

  • Boldizar

    Kudos to the Deviantartist for the png of Snake from the hulk work. Minor edit to image/repost

  • Boldizar

    Kudos to the Deviantartist OxeyCLean for the png of Snake from the hulk work. Minor edit to image/repost number 2

  • “What is Konami? A pitiful shadow of its former self. But enough talk…”

    • No Place For Hayter

      HAVE AT YOU!

      • korruption

        *tosses many wine glasses in Konami’s general direction*

  • Ninja_Se7eN

    Oh boy Konami we MGS fans really can’t wait for the next ground-breaking MGS Angry Birds, MGS Candy Crush and MGS auto-runner because that’s so much better than what Kojima and his team gave us all these years -.- …

    (In case it wasn’t clear, it was sarcasm)

    • Shalashaska

      Candy GEAR crush!
      Clash of Metal Gears!

  • Will

    This all sounds like a bad April fools joke…

    • Boldizar

      That sounds like a cheesy action movie one liner.

  • Loup L’Orange

    Why are we still here?
    Just to suffer?
    The the video game franchises I’ve lost… the comrades I’ve lost… won’t stop hurting… It’s like they’re all still there.
    I’m gonna make them give back our past.

  • 4energyplaylist .

    Bye, Bye Konami!

  • Neil Kapit

    ” “Eventually, Konami became the very age itself, propagating its will as it pleased. And this age chose to act through economics instead of games. Powered by the digital and mobile revolutions that came before it… this age gave birth to a twisted economic revolution – a Free-To-Play revolution. It created a new world without substance. In this new world, there were no ideologies, no principles, no ideals… Not even the thing Kojima treasured most… quality. There was only the Free-To-Play economy. “

  • Kazuhira-on-the-roof

    After MGSV, you’re dead to me Konami. Fuck you.

  • korruption

    I’d get pissed and all that, but I wasn’t ever going to buy anything before and after MGSV since they fucked Kojima over, so it wouldn’t have made a difference anyway. So good riddance and fuck off to Konami.

  • “Konami confusing on mobile, where the future of gaming dies”.

    Fixed, LOL.

  • James Raskalov

    Looks like Konami took time away from digging it’s own grave to go coffin shopping.

  • well, so this was true, i assume those leaked e-mails from that youtube video were all true then. I guess konami is officially dead, and by their own hands, such a weird situation.

  • ElAlca

    :’C WHY?

  • Shalashaska

    Ok What i read is that:
    1. THEY want into the trend of Micro Transactions. Anyone else want to say that what he did with Kojima was a ruse ? It wasnt, it was pure out GREED. They want a constant income rather than invest in proper built games like MGS.
    So now IM PRETTY SURE that if they EVER EVER MAKE another MGS after this one, IT WILL SUCK.
    And Mobile Phones = The Future of gaming? Please, I’d Rather stop playing games than become a Mobile gamer. Its ok while im in a car and when im not paying in cash. But other than that, sorry – console or Pc only.
    Goodbye Konami. Remember when you said “we will continue to work on top quality future mgs games” … Yea.. Now you just told us that will suck. Thank you.
    Goodluck keeping your gaming dpt. from earning you cash.

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  • Xilurm

    Well actually, it’s not just konami that’s doing this. Consoles aren’t selling very well in Japan tbh. It’s a sad time for us folks who like Japanese companies….

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